You asked and we delivered! We’re excited to announce that our integration with Google Trusted Stores is now available to V13 customers on Gold plans and above.
If you’re not familiar with Google Trusted Stores, it’s a program aimed at improving your conversion rates and order amounts by giving customers added assurance that your store offers a great shopping experience. Once you meet the performance metrics required by Google, your store will be awarded a Google Trusted Stores badge that you can place on your website, which offers additional information about your site and its performance.
“Volusion wants to help its deserving clients earn the best placements possible in both organic and paid search results,” said Nathan Joynt, Volusion SEO Manager. “By incorporating Google Trusted Stores into our ecommerce software, we hope to make it easier for our clients to prove they are trustworthy at the search level. This may help increase search engine click-through-rates from highly targeted and motivated consumers, and potentially increase revenue for our clients.”
In order to participate in the Google Trusted Stores program, you must first sign up for a Google Merchant Center Account. There are also several eligibility requirements outlined by Google that you must meet to participate. For example your business must be based in the United States and you must process at least 500 orders on a rolling 28-day basis. We encourage you to closely review these requirements before getting started.
Once you complete the signup process, Google has a standard 28-day waiting period that must be met before your badge will display.
Sign up soon so you have time to receive your badge before the holiday season.
For more information, including a step by step outline for getting started, read this Knowledge Base article: Adding the Google Trusted Store Badge to Your Volusion Store.
-Ruth Dew, Product Marketing Manager, Volusion