Refine your holiday SEO, social media, paid search and email marketing game plan in part 2 of our Holiday Marketing Timeline series.
Ecommerce Marketing & Promotion
Looking for a stockpile of knowledge to beef up your ecommerce marketing arsenal? Check out this smorgasbord of articles, covering topics from SEO to social media to paid search and more. These resources are designed to equip your ecommerce marketing strategy for battle, helping your online business leave its competition in the dust.
Have you always been interested in using video to promote your products, but weren’t able to invest in the time and the technology. Learn 5 ways you can overcome those obstacles with hyperlapse videos.
What role does keyword research play in your shopping feed campaign? You may not be able to bid on them, but a negative keyword strategy can help ensure better, prequalified clicks.
Struggling with Google Shopping’s new structure? Our partners at GoDataFeed explain recent changes and 5 Google Shopping bidding strategies for growing your campaign.
Add remarketing campaigns and visual ads to your PPC marketing strategy with Volusion’s new Advanced PPC Management.
Recent changes to the Google Merchant Center could mean suspensions for unwary merchants. Learn about the 5 most common Merchant Center suspensions and how to overcome them.
Optimizing your shopping feeds campaign takes time and intense analysis, but a few simple changes can help lead to better click-through rates and a better ROI.
As customers become more sophisticated in their browsing habits and rely on an ever-growing diversity of screen sizes and resolutions, digital storefronts must cater to consumers with content that their devices can easily digest. For most sites, that means appealing Continue reading…
The Google Shopping comparison shopping engine is one of the fastest ways to communicate the products that you offer–and the price that you are asking–to the eyes of interested buyers. Together with attractive product photos and competitive pricing, a well-crafted Continue reading…
Last month’s improvements to Pinterest analytics and next month’s improvements to their ads could mean big changes in the future, both for Pinterest and for online merchants.