This Halloween, be sure to keep an eye out for poor marketing copy, confusing customer experience and other conversion killers lurking in the dark. Don’t run upstairs–download our latest marketing checklist to find out how to escape.
If you’re asking, “what is ecommerce, anyway?” you’ve come to the right place. Welcome to Ecommerce 101, where you’ll find the information you need to help build, manage and grow your budding online store. These resources are designed to put you on the fast track to graduation (with honors) as an expert online business owner, all without that pesky homework.
Is Halloween your favorite time of year? Celebrate along with your customers through contests and charity. While October is the perfect time to prepare for the holiday season, don’t let dreams of December sales ruin your Halloween fun; for many Continue reading…
Have you ever been told that most businesses fail in their first year? Learn the truth about business failure rates, why ecommerce puts you at an advantage and why you should be optimistic about your store’s future.
Refine your holiday SEO, social media, paid search and email marketing game plan in part 2 of our Holiday Marketing Timeline series.
Confused by some of the terminology surrounding marketing, design or the technical aspects of maintaining an online store? Learn more from our glossary of ecommerce terms.
Has a lack of HTML knowledge held you back on developing your category and product pages? Visit 3 resources to help make the learning process a simple one.
Organize your promotions and advertising efforts with a holiday marketing timeline. In part 1, we’ll get you started with a checklist that will carry you into mid-October.
With recently lowered shipping rates, you now have one of the biggest conversion tools at your disposal. Learn how to combat abandoned carts with new shipping strategies.
Anxious to broaden your storefront’s reach and begin shipping internationally. Our partners at ShipStation have provided a free checklist to get you started.
Identifying your search engine competition is certainly worth your time, but a few false steps can cost you both time and effort. We’ll walk you through some of the best ways to identify your competition and time-savers for researching them.