Comments on: A Personable "About Us" Page Can Boost Conversions Up to 30 Percent http://onlinebusiness.volusion.com/articles/a-personable-about-us-page-can-boost-conversions-up-to-30-percent/ Insights for entrepreneurs and online business owners Wed, 08 Feb 2012 17:55:34 +0000 hourly 1 By: Ray /articles/a-personable-about-us-page-can-boost-conversions-up-to-30-percent/#comment-1748 Ray Thu, 04 Sep 2008 02:55:34 +0000 http://onlinebusiness.volusion.com/archives/a-personable-about-us-page-can-boost-conversions-up-to-30-percent#comment-1748 It is certainly an excellent idea to include relevant information to instill trustworthiness. We are working on our statement now. Thank you for the great advice. It is certainly an excellent idea to include relevant information to instill trustworthiness. We are working on our statement now. Thank you for the great advice.

]]> By: Charles Dykes /articles/a-personable-about-us-page-can-boost-conversions-up-to-30-percent/#comment-1747 Charles Dykes Thu, 27 Mar 2008 22:05:50 +0000 http://onlinebusiness.volusion.com/archives/a-personable-about-us-page-can-boost-conversions-up-to-30-percent#comment-1747 Great post Michelle - right on the mark. Whether it is on the About Us page, the blog or anywhere else, companies should take the opportunity to connect on a more human level - give their prospects a reason to do business with them. After all, the 'brand' really is about people. ps...would love a chance to chat at WordCamp in Dallas this weekend. Great post Michelle – right on the mark. Whether it is on the About Us page, the blog or anywhere else, companies should take the opportunity to connect on a more human level – give their prospects a reason to do business with them. After all, the ‘brand’ really is about people.

ps…would love a chance to chat at WordCamp in Dallas this weekend.

]]> By: blogadmin /articles/a-personable-about-us-page-can-boost-conversions-up-to-30-percent/#comment-1746 blogadmin Wed, 26 Mar 2008 15:28:39 +0000 http://onlinebusiness.volusion.com/archives/a-personable-about-us-page-can-boost-conversions-up-to-30-percent#comment-1746 No problem, Phil. I wrote this because I go to a lot of Volusion sites and see either very little or too much irrelevant information on the "About Us" page. It is a waste to spend all of your time setting up products if your customer is just going to leave because they are afraid to deal with someone they don't know. Often small changes like one decent "About Us" page can make all the difference. No problem, Phil. I wrote this because I go to a lot of Volusion sites and see either very little or too much irrelevant information on the “About Us” page. It is a waste to spend all of your time setting up products if your customer is just going to leave because they are afraid to deal with someone they don’t know.

Often small changes like one decent “About Us” page can make all the difference.

]]> By: Phil Ellis /articles/a-personable-about-us-page-can-boost-conversions-up-to-30-percent/#comment-1745 Phil Ellis Tue, 25 Mar 2008 20:57:47 +0000 http://onlinebusiness.volusion.com/archives/a-personable-about-us-page-can-boost-conversions-up-to-30-percent#comment-1745 Michelle, this may well be the best advice you have given on the blog since I have been reading. The ABOUT US page is about the only place a new customer can go to get an idea of who we are. I think mine is OK, but after reading this, we are going to start a project tomorrow to MAKE SURE it give the right impression of who we are. Thanks a bunch. Phil Ellis www.divesports.com Michelle, this may well be the best advice you have given on the blog since I have been reading. The ABOUT US page is about the only place a new customer can go to get an idea of who we are. I think mine is OK, but after reading this, we are going to start a project tomorrow to MAKE SURE it give the right impression of who we are. Thanks a bunch.

Phil Ellis
http://www.divesports.com

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