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Archive for August, 2006

Volusion Newswire - August 2006

August Newsletter

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Product Images are an Important Factor in Making the Sale

Unfortunately “what you see is what you get” is not always the case when purchasing items online. I myself have fallen prey to a false internet product picture and was left asking, would I have walked out of a physical store with this item in my hand? You don’t ever want your online business to falsely represent an item it’s selling. This will only deceive customers, often leading to a disgruntled return and the elimination of a return customer for that matter.

When purchasing from a company via the Internet, the picture provided on the site is the only physical object the customer has to look at, making it the only way possible to see the

E-Business and its Significance in Today’s Marketplace

Although it may seem like a new word, the term e-business was hatched back in 1997, making it no spring chicken. Considering the fact that it describes an entirely new way of conducting business, however, it is safe to say that it’s still in its early stages of use. With every turn of the page you’ll see the term defined in a different way, shape or form. Perhaps this is because it describes such a large scope of processes, ranging from sending out a newsletter to selling an Audi online. So, what exactly is e-business, and what does it mean to the future of a business owner?

E-business Defined
The United States Census Bureau defines e-business as “any process that a business organization conducts over a computer mediated network. Business organizations include any for profit, governmental, non-profit entity. Their processes include production-, customer-, and internal or management-focused business processes.” In a shorter broader sense, e-business

E-Business and its Advantages

Whether on or off line, customers in today’s marketplace want quality products and information in a quick and easy manner. I’ve typed it before and I’ll type it again, the internet’s main benefit is that of speed and convenience. Therefore e-business, which uses the internet as the core for business dealings, can help make a business more customer-friendly in addition to many other things, such as creating a more efficient exchange of information and/or products and services.

1. Removes Location and Availability Restrictions
Users need not be in the same physical location as an e-business and the exchange of information and transactions may take place at any given time, twenty-four hours a day, seven days a week and from any location in the world with Internet access. A physical location is